Spark

Spark

Zoe is passionate about creativity, big ideas and making stuff happen. Each week she scours the web to collate some of the best examples of fresh trends, unique thinking and cool innovations for people in the communications industry. Everyone needs a bit of inspiration to help them push the boundaries, this is it.

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SPARK: Ads only visible to women, Barbie's augmented reality wardrobe at fashion week and Facebook timeline for brands launches

Wed, 22 February 2012

UM's Zoe Scaman brings you the best trends, unique thinking and cool innovations. more »

SPARK: Texting Cows, unlocking Chickens and shooting up Ice Cream vans

Thu, 16 February 2012

UM's Zoe Scaman brings you the best trends, unique thinking and cool innovations. more »

SPARK: Potato-scented bus shelters, a Granny call centre and the meteoric rise of Pinterest

Thu, 09 February 2012

UM's Zoe Scaman brings you the best trends, unique thinking and cool innovations. more »

Spark: Superbowl mega-ads, Reebok versus the Empire State Building and the rapping flight attendant

Wed, 01 February 2012

UM's Zoe Scaman brings you the best trends, unique thinking and cool innovations. more »

Spark: SOPA and PIPA web revolt explained, Braille burgers and CPR lessons with Vinnie Jones

Fri, 20 January 2012

UM's Zoe Scaman brings you the best trends, unique thinking and cool innovations. more »

Spark: Christmas carol torture, psychic t-shirts and the freakiest ads of the year

Thu, 15 December 2011

UM's Zoe Scaman brings you the best trends, unique thinking and cool innovations. more »

Spark: Enchanted forests, the most insane movie experience ever and the dreaded 'Walk of Shame'

Fri, 09 December 2011

UM's Zoe Scaman brings you the best trends, unique thinking and cool innovations. more »

Spark: Pee-controlled video games, holographic Mariah Carey and Schrodinger's Cat explained in 60 seconds

Wed, 30 November 2011

UM's Zoe Scaman brings you the best trends, unique thinking and cool innovations. more »

Spark: The man who lived in a film, stop-motion Street View and QR code haircuts

Thu, 24 November 2011

UM's Zoe Scaman brings you the best trends, unique thinking and cool innovations. more »

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