| Advertiser: | South Australia Health |
| Creative Agency: | 303Lowe (WA) |
| Added: | 22 February 2012 |
South Australia Health has launched a campaign called 'Let's Think Positive' which aims to put an end to the stigmas surrounding mental illness.
Created by 303Lowe, the campaign hopes to improve general community perceptions about people with a mental illness, and promote awareness and acceptance.
The campaign is running across television, press, online, and out-of-home. It launched 12 February.
View the 'Social Life' spot.
View the 'Family Life' spot.
| 2:12PM |
"Awesome. And absolutely one that the Australian market needs. But I can imagine the grumpy Nanna's at CAD woul..." Trolls on A pussy and a piece of toast ... |
| 1:31PM |
"Give me a BRAT any day of the week!" B.R.A.T. on Two Cents: Putting the rant... |
| 1:30PM |
"Mmm, tasty gluten. It gets almost as bad a rap as delicious yet energy-giving carbs." DT on Two Cents: Putting the rant in in... |

Two Cents dissect the spell that so-called gluten-intolerance has over otherwise seemingly intelligent people.